{"id":1,"date":"2023-10-19T20:09:02","date_gmt":"2023-10-19T18:09:02","guid":{"rendered":"https:\/\/gmalinova.eleves.mediamatique.ch\/gonce-malinova\/?p=1"},"modified":"2024-03-04T14:22:59","modified_gmt":"2024-03-04T13:22:59","slug":"bonjour-tout-le-monde","status":"publish","type":"post","link":"https:\/\/gmalinova.eleves.mediamatique.ch\/gonce-malinova\/2023\/10\/19\/bonjour-tout-le-monde\/","title":{"rendered":"Carnaval"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"1\" class=\"elementor elementor-1\">\n\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-aebec08 e-flex e-con-boxed e-con e-parent\" data-id=\"aebec08\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;container_type&quot;:&quot;flex&quot;,&quot;content_width&quot;:&quot;boxed&quot;}\" data-core-v316-plus=\"true\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-81ea67c elementor-widget elementor-widget-heading\" data-id=\"81ea67c\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.16.0 - 17-10-2023 *\/\n.elementor-heading-title{padding:0;margin:0;line-height:1}.elementor-widget-heading .elementor-heading-title[class*=elementor-size-]>a{color:inherit;font-size:inherit;line-height:inherit}.elementor-widget-heading .elementor-heading-title.elementor-size-small{font-size:15px}.elementor-widget-heading .elementor-heading-title.elementor-size-medium{font-size:19px}.elementor-widget-heading .elementor-heading-title.elementor-size-large{font-size:29px}.elementor-widget-heading .elementor-heading-title.elementor-size-xl{font-size:39px}.elementor-widget-heading .elementor-heading-title.elementor-size-xxl{font-size:59px}<\/style><h2 class=\"elementor-heading-title elementor-size-default\">Carnaval de Lucerne<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-7221730 e-flex e-con-boxed e-con e-parent\" data-id=\"7221730\" data-element_type=\"container\" data-settings=\"{&quot;container_type&quot;:&quot;flex&quot;,&quot;content_width&quot;:&quot;boxed&quot;}\" data-core-v316-plus=\"true\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-c1dfee5 elementor-widget__width-initial elementor-widget elementor-widget-image\" data-id=\"c1dfee5\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.16.0 - 17-10-2023 *\/\n.elementor-widget-image{text-align:center}.elementor-widget-image a{display:inline-block}.elementor-widget-image a img[src$=\".svg\"]{width:48px}.elementor-widget-image img{vertical-align:middle;display:inline-block}<\/style>\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"534\" src=\"https:\/\/gmalinova.eleves.mediamatique.ch\/gonce-malinova\/wp-content\/uploads\/2023\/10\/carnaval-1024x683.png\" class=\"attachment-large size-large wp-image-424\" alt=\"\" srcset=\"https:\/\/gmalinova.eleves.mediamatique.ch\/gonce-malinova\/wp-content\/uploads\/2023\/10\/carnaval-1024x683.png 1024w, https:\/\/gmalinova.eleves.mediamatique.ch\/gonce-malinova\/wp-content\/uploads\/2023\/10\/carnaval-300x200.png 300w, https:\/\/gmalinova.eleves.mediamatique.ch\/gonce-malinova\/wp-content\/uploads\/2023\/10\/carnaval-768x512.png 768w, https:\/\/gmalinova.eleves.mediamatique.ch\/gonce-malinova\/wp-content\/uploads\/2023\/10\/carnaval-1536x1024.png 1536w, https:\/\/gmalinova.eleves.mediamatique.ch\/gonce-malinova\/wp-content\/uploads\/2023\/10\/carnaval-2048x1365.png 2048w\" sizes=\"auto, (max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-19a327e elementor-widget__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"19a327e\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.16.0 - 17-10-2023 *\/\n.elementor-widget-text-editor.elementor-drop-cap-view-stacked .elementor-drop-cap{background-color:#69727d;color:#fff}.elementor-widget-text-editor.elementor-drop-cap-view-framed .elementor-drop-cap{color:#69727d;border:3px solid;background-color:transparent}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap{margin-top:8px}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap-letter{width:1em;height:1em}.elementor-widget-text-editor .elementor-drop-cap{float:left;text-align:center;line-height:1;font-size:50px}.elementor-widget-text-editor .elementor-drop-cap-letter{display:inline-block}<\/style>\t\t\t\t<p>Le projet du Carnaval de Lucerne \u00e9tait un projet semestriel r\u00e9alis\u00e9 en deuxi\u00e8me ann\u00e9e. En ce qui concerne le marketing, le projet a impliqu\u00e9 la cr\u00e9ation d&#8217;une publicit\u00e9 dans un journal pour promouvoir l&#8217;\u00e9v\u00e9nement, ainsi qu&#8217;une strat\u00e9gie de promotion sur les r\u00e9seaux sociaux tels qu&#8217;Instagram, Tiktok et Twitter, des envois de mails promotionnels, des affiches dans la r\u00e9gion, une campagne Ad Word, des articles de blog et des demandes d&#8217;avis client apr\u00e8s achat. Ces activit\u00e9s visaient \u00e0 attirer une audience locale et diversifi\u00e9e, \u00e0 renforcer la cr\u00e9dibilit\u00e9 de l&#8217;\u00e9v\u00e9nement et \u00e0 fournir des informations d\u00e9taill\u00e9es pour susciter l&#8217;int\u00e9r\u00eat du public pour le Carnaval de Lucerne 2024.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-602dec7 elementor-widget elementor-widget-text-editor\" data-id=\"602dec7\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-2c5c629 e-flex e-con-boxed e-con e-parent\" data-id=\"2c5c629\" data-element_type=\"container\" data-settings=\"{&quot;container_type&quot;:&quot;flex&quot;,&quot;content_width&quot;:&quot;boxed&quot;}\" data-core-v316-plus=\"true\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-f1144cc elementor-align-center elementor-widget elementor-widget-button\" data-id=\"f1144cc\" data-element_type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/gmalinova.eleves.mediamatique.ch\/gonce-malinova\/wp-content\/uploads\/2023\/10\/Carnaval-De-Luzern.pdf\" target=\"_blank\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t<span class=\"elementor-button-text\">Voir le projet<\/span>\n\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Carnaval de Lucerne Le projet du Carnaval de Lucerne \u00e9tait un projet semestriel r\u00e9alis\u00e9 en deuxi\u00e8me ann\u00e9e. En ce qui concerne le marketing, le projet a impliqu\u00e9 la cr\u00e9ation d&#8217;une publicit\u00e9 dans un journal pour promouvoir l&#8217;\u00e9v\u00e9nement, ainsi qu&#8217;une strat\u00e9gie de promotion sur les r\u00e9seaux sociaux tels qu&#8217;Instagram, Tiktok et Twitter, des envois de mails [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":424,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[8],"tags":[],"class_list":["post-1","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-marketing"],"_links":{"self":[{"href":"https:\/\/gmalinova.eleves.mediamatique.ch\/gonce-malinova\/wp-json\/wp\/v2\/posts\/1","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/gmalinova.eleves.mediamatique.ch\/gonce-malinova\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/gmalinova.eleves.mediamatique.ch\/gonce-malinova\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/gmalinova.eleves.mediamatique.ch\/gonce-malinova\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/gmalinova.eleves.mediamatique.ch\/gonce-malinova\/wp-json\/wp\/v2\/comments?post=1"}],"version-history":[{"count":93,"href":"https:\/\/gmalinova.eleves.mediamatique.ch\/gonce-malinova\/wp-json\/wp\/v2\/posts\/1\/revisions"}],"predecessor-version":[{"id":1387,"href":"https:\/\/gmalinova.eleves.mediamatique.ch\/gonce-malinova\/wp-json\/wp\/v2\/posts\/1\/revisions\/1387"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/gmalinova.eleves.mediamatique.ch\/gonce-malinova\/wp-json\/wp\/v2\/media\/424"}],"wp:attachment":[{"href":"https:\/\/gmalinova.eleves.mediamatique.ch\/gonce-malinova\/wp-json\/wp\/v2\/media?parent=1"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/gmalinova.eleves.mediamatique.ch\/gonce-malinova\/wp-json\/wp\/v2\/categories?post=1"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/gmalinova.eleves.mediamatique.ch\/gonce-malinova\/wp-json\/wp\/v2\/tags?post=1"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}